Amazon tests delivery of packages directly from shopping malls

Amazon is screening a new service that utilizes gig drivers to supply goods instantly from shops at shopping malls.

The Seattle-primarily based web giant’s so-termed “Flex” motorists, who use their have vehicles, are now buying up offers from a handful of shopping mall-dependent retail shops in its place of from Amazon’s warehouses in get to pace up the time it usually takes to get to customers’ doorsteps, the firm instructed The Put up.

The pilot includes procuring malls in Las Vegas, Chandler, Ariz., and Tysons Corner, Va., according to Bloomberg, which very first claimed the initiative.

Under the application, Amazon customers are offered the alternative of obtaining an item quicker if they choose to have the goods delivered instantly from the community mall instead of a warehouse, according to the report.

The information comes after many years of stress and anxiety around Amazon’s rising dominance above the US retail landscape, threatening discounters like Walmart and Focus on and slamming sales at major-box “category killers” like Greatest Buy. In 2017, Amazon was blamed when Toys “R” Us went out of organization in 2018.

Amazon Flex drivers loading up their cars with packages.
Amazon Flex motorists use their have automobiles to make deliveries.
Bloomberg via Getty Images

Amazon’s new services seems to just take aim at the increasing range of startups and founded shipping products and services — together with giants Instacart and Doordash — that are ever more delivering products on behalf of an growing foundation of retailers.

The e-commerce large downplayed the report, telling The Put up that it has furnished supply choices for its shoppers from 3rd-get together outlets “for a long time.” “This is just a further way we are capable to hook up Amazon sellers with clients by using practical delivery options,” Amazon spokesperson Lauren Samaha said in a statement.

Goods bought from shopping mall retailers and sent by Amazon Flex motorists states “fulfilled by Amazon,” the enterprise said.

The Amazon Flex app
Amazon is tests the delivery service in a handful of buying malls in many states, according to Bloomberg.
Bloomberg by means of Getty Pictures
One of the pilot malls at Tysons Corner in Virginia.
One particular of the pilot malls at Tysons Corner in Virginia.
Google Maps

The Flex driver experiment diminishes Amazon’s reliance on its huge distribution facilities, Bloomberg stories.

In addition to the Flex drivers pilot, Amazon just lately launched a provider referred to as “Buy with Prime” that fulfills orders provided for sale on choose retailers’ own websites, in accordance to Bloomberg.

The Flex driver application launched in 2015 as Amazon began growing its past-mile delivery services further than the US Postal Company and UPS – the two of which have been lengthy-time companions of Amazon.